About us
Our mission is to connect and empower the real estate community through technology.
REAL is revolutionizing real estate communication, connecting all stakeholders through our chat app, enabling real-time messaging, documentation, and integration with other real-estate software in a safe and secure environment. Our domain-specific, proprietary AI-trained data further enhances our value proposition, enabling our chat app users to consume curated content to help drive real estate transactions.
Thomas Ma, who hails from one of Hong Kong’s leading real estate developer families, became successful in his own right when he ventured into tech. Ma became an active business leader in PropTech and subsequently brought his passion and in-depth understanding of real estate from international waters to the U.S. market.
Prior to launching REAL, Ma created HOHOJO. The rental marketplace and leasing management system that helped corporate landlords maintain every aspect of their rental properties — from receiving offers to collecting rent payments.
Now, as the CEO of REAL, Ma is leveraging his past learnings to introduce emerging technology to the U.S. real estate industry.
He saw the industry shift towards large PropTech platforms, presenting steep financial hurdles for agents, and decided to develop a new way for agents to showcase their listings. This led him to co-founding REAL, giving agents back control of their listings to generate leads and maximize their online presence.
Thomas Ma
Chief Executive Officer & Co-Founder
“The goal is to integrate the fragmented real estate industry businesses into one compatible platform using a social network platform, data, and AI, providing an enhanced value proposition for stakeholders and companies.
Technology such as REAL’s chat platform has the potential to revolutionize the way the industry operates, making it more efficient, transparent, and customer-centric. Leveraging AI, data, and a social network, the platform redefines how the real estate industry consumes information and conducts transactions.”
Fredrik Eklund
Chief Visionary Officer & Co-Founder
“Our technology is redefining how the different stakeholders in the real estate community consume market information and connect. At the same time, our proprietary AI engine enables agents to curate content personalized to the individual engaging with the app, delivering a better customer experience.”
With record-breaking sales and socks as colorful as his personality, Fredrik Eklund has become an icon in real estate and on Bravo’s “Million Dollar Listing” series, appearing as the only cast member to star in both the New York and Los Angeles versions.
Co-founder of The Eklund | Gomes Team, co-founded by John Gomes, the dynamic duo has secured over $15 billion in closed sales over the last decade and has become a staple of New York, California, Texas, and Florida real estate.
Consistently ranked on industry hot lists, including The Hollywood Reporter Power Brokers and Variety’s Real Estate Elite, Eklund | Gomes continues to sit on the top, bringing in $4.5 billion in sales in 2021 alone. In 2022, they notched the priciest sale of the year for New York at 432 Park Ave., for $70.5 million, and are taking their momentum to Nevada where they are expanding this summer.
Fast facts
(1) Source: Similarweb Feb 2023. Average website visit duration is the average amount of time a user spends on a website during a session. Average visit duration is calculated as the time elapsed between a user’s first and last action on a website during a visit. A visit expires after 30 minutes of inactivity. Calculation period is month of Feb 2023. (2) REAL’s average app session duration is the average amount of time a user spends on the app during a session. Average app session duration is calculated as the time elapsed between a user’s first and last action on the app during a session. The average time spent per session excludes the session length less than 10 seconds. A session expires after 30 minutes of inactivity. Calculation period is from 1 Jan to 22 Feb 2023. (3)The average daily time spent per daily active user is the average over all days in the calculation period from each single day average time spent per daily active user. Calculation period is from 1 Jan to 22 Feb 2023.
Founders
Thomas Ma
Chief Executive Officer & Co-Founder
Fredrik Eklund
Chief Real Estate Officer & Co-Founder
Fast facts
Total installs
K
117% increase in the last 7months
as of 31 Jan 23
Avaliability
countries
App Store & Play Store
as of 31 Jan23
Avg. time spent on REAL
mins
from 11mins (Jul 22) to 23mins (Jan 23)
as of 31 Jan23
Increased of growth in number of posts
%
from 3019 to 5137 posts
Jul 22- Jan 23
Increased of growth in number of agents
%
from 2342 to 3456 agents
Jul 22 – Jan 23
Total connection
including all chat messages sent, chat request, shares, invites
Jul – Dec 22
REAL to Become a Publicly Traded Company on NASDAQ via Combination with Nova Vision Acquisition Corp.